Superieur Electrolytes - The Complete Hydration Solution
Most people know that water is not enough and many know that we need electrolytes, especially during these warmer months, but what exactly is an electrolyte?
The word “electro” means energy and “lyte” means “to carry” (Latin). Electrolytes carry energy through our bodies, and they are the key minerals in our blood cells that keep our muscles operating fluidly and our brains working efficiently. A lack of electrolytes can lead to leg cramps, midday sluggishness, and even headaches. Electrolytes are minerals, and some examples include potassium, sodium, magnesium, selenium, zinc and phosphorus. Most humans get plenty of sodium as it is plentiful in most snacks, breads, and packaged foods. However, we frequently need to take in more potassium and magnesium. All electrolytes occur commonly in leafy greens like spinach and kale, but few of us eat enough of these mineral-rich greens. Enter Superieur Electrolytes; formulated using real food extracts as well as electrolyterich inland sea minerals. Each serving of Superieur Electrolytes is formulated to have the equivalent of one 8oz serving of raw spinach.
Electrolyte “Ades” were first introduced over 50 years ago, but many of the common choices are high in sodium chloride and/or sugar, and most don’t list any ingredients that are found in nature. Sodium chloride is best known as table salt and is a highly purified additive. Superieur uses pink Himalayan salt instead which has 80 minerals and includes ionic magnesium, a mineral that can be readily absorbed by the muscle cells. Superieur Electrolytes uses just these ancient, inland sea minerals and three plant extracts in their formula. It contains zero sugar and no colors or manufactured sweeteners It provides stevia leaf extract directly from the plant and not as a refined sweetener. You won’t have that intensely sweet and metallic after-taste found in other stevia sweeteners. It includes bamboo stem extract for its rich source of silica and other minerals that are good for hydrating skin and hair.
Also, rather than ascorbic acid which is a synthetic form of vitamin C, Superieur Electrolytes uses food-sourced acerola berry extract. This is good for immunity and complementary to the formula, adding considerably to the taste which is very light, fresh and easy to drink. Not only is it packed with nutrients, it makes plain water taste good!
Superieur Electrolytes name comes from the original French spelling of Lake Superior. The company founders, husband and wife team Seth and Vickie Bovio, met 28 years ago at the Natural Foods Expo when Seth was formulating supplemental nutrition for elite athletes and Vickie was the art director for an herb company. They still spend their summers where Vickie grew up, enjoying a regimen of saunas and plunges in the clean, cold and refreshing Big Lake. A true mom and pop indie brand, Superieur Electrolytes is now found in over a thousand health food stores, food Co-ops, wellness centers, yoga studios and many other places where great health is the focus. Seth and Vickie are committed to using better ingredient sources without the sugar, salt and artificial colors found in many electrolyte products.
